How Dopamine Can 3X Your AdWords CTR

by Margot Da Cunha
Whether or not you’re a scientifically educated individual, you are likely familiar with the celebrity of neurotransmitters, dopamine. Perhaps you recently experienced it when indulging in a pint of ice cream or a glass (or bottle) of wine – no judgement. Dubbed the “Kim Kardashian of molecules” by Vaughn Bell, dopamine is in the driver’s seat when it comes to human behavior.Read the full article

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