How to Create Credible Content (Even if No One Knows You Exist!)

by Sherice Jacob
We all have them. Those marketing mavens and industry gurus we follow for insights and ideas on how to build our business better. But what makes them worth following, and what can you learn from their efforts? Credibility can’t be bought. You can’t run down to the store and purchase a gallon drum of the stuff (as much as you might want to!). It can’t be made either.Read the full article