4 Famous Psychology Experiments & How They Relate to Inbound Marketing

My love of marketing runs deep, and it has always been evident, but my first love will always be psychology. Most people don’t know (not even my own colleagues) that I have a Bachelor of Science in Psychology, and when they find out, they usually ask me if I’ve been secretly reading their minds. Newsflash: that’s not how psychology works. Psychic readings, perhaps, but not psychology.Read the full article

selective attention test

The original, world-famous awareness test from Daniel Simons and Christopher Chabris. Check out our book and website for more information (www.theinvisiblegorilla.com)


The Asch Experiment

During the 1950s Solomon Asch conducted and published a series of experiments that demonstrated the degree to which an individual's own opinions are influenced by those of a majority group. Demonstrating how a "normal" human being can be pressured into unusual behavior by people they deem as authority figures, or by the consensus of opinion around them.