Above the Fold Not Needed for Marketers?

by Michael Levanduski
Share ! tweet It is a pretty standard understanding that when you’re placing a ‘buy’ button or other call to action, the ideal location is ‘above the fold’ of the page. This means that your CTA will load up on the page so that it is viewable to visitors without having to scroll down. While there is little doubt that these buttons will be seen the most, there is some question ...Read the full article