Using psychology to make your content relevant

By Wade Harman, {grow} Community Member My friend Donald has lived his whole life in an apartment beside the Chicago L-train. Every night he goes to sleep, and the L-train inevitably comes blaring by his home at 2 a.m. Because Don has been living there for so long, he claims he doesn’t hear the thunderous train screaming by, shaking the whole house.Read the full article