What CMOs Need to Know About Google’s AMP Project

by Bryson Meunier
Earlier this month, Google announced the Accelerated Mobile Page Project, or AMP, a new open-source initiative aimed at helping pages load faster on mobile devices. For internet users, the bonus of loading pages more quickly on their devices is a no-brainer. But what do CMOs need to know about it? Here’s what we’ve learned.Read the full article