Event Recap: Google Partners Hangout Pt 2

by Sarah Burns
Last week, Boost Media co-founder Rob Lenderman and Data Analyst Bill Sherby were featured in a Google Partners Hangout about technical language learnings. During the Hangout, Rob and Bill discussed how marketers can uncover language learnings and insights based on current messaging strategi ...Read the full article

Technical Language Learnings Part 2: Lexical Analysis

Join Boost Media and Google for Part 2 of the “Technical Language Learnings” Hangout on Air. In this webinar, we go one level deeper than hypothesis testing and dive into lexical analysis as a valuable tool for fueling marketing decisions. Through lexical analysis, marketers can uncover language learnings and insights based on current messaging strategies. By having a deep understanding of the words and phrases that best resonate with their customers, marketers can gain a competitive advantage and actionable insights. Speakers: Rob Lenderman, COO and co-founder at Boost Media, Bill Sherby, Data Analyst at Boost Media. === This will be a live Hangout On Air with a Q&A. Ask your questions on the event page, or via the Q&A app to get them answered live. For agencies in North America (required) we also invite you to join the Google Partners North America community where you can discuss tips and tricks for growing your business and making the most of Google products like AdWords, Analytics and YouTube - https://goo.gl/tWFG3I