James Bond’s ‘Spectre’ is the first brand to get its own Snapchat Discover channel

It’s only appropriate that James Bond, a man on the technological cutting edge, would be the first person to get his own Snapchat Discover channel. Sony Pictures is the first brand to purchase its own Discover channel to promote next week’s release of the latest Bond installment “Spectre.” The channel is labeled as “Sponsored” on the Discover tab, where it’s the first brand di ...Read the full article