Why We All Need to Stop Hating on Listicles

by Joe Lazauskas
Lately, I’ve been hearing a lot of marketers talk about listicles the way you’d discuss a Kardashian spinoff—with a pretentious air of immediate dismissal and disgust. They’re trashy! They’re polluting the web! Ugh, I WOULD NEVER. As a good samaritan of the content marketing industry, I want to address this attitude before it gets out of control and destroys a bunch of CPCs and email open rates.Read the full article