Behind the rosy numbers of the Yahoo NFL streaming broadcast

Yahoo was quick to beat its chest over the performance of its live streamed NFL game this Sunday, but the numbers suggest it wasn’t as impressive Yahoo would like us to believe. Here’s a breakdown of how the game did for Yahoo: The audience numbers According to Yahoo and the NFL, more than 15.2 million unique viewers tuned in to watch the Buffalo Bills take on the Jacksonvi ...Read the full article