My 3 Biggest Takeaways From #MPB2B 2015

Last week I spent three days in Boston (my old stomping grounds) to attend the MarketingProfs B2B Marketing Forum. I’ve been wanting to attend this conference for a few years now, so I was pretty excited that I could finally make it. An entire three-day conference dedicated solely to B2B marketing? Sold. Forget B2C — B2B is the real sexy stuff.Read the full article