How brands are joining the Rugby World Cup scrum

Brands are getting feisty on social media as intensity builds ahead of the Australia-New Zealand Rugby World Cup final on Saturday in London. For example, Air New Zealand and Australia’s Qantas spent today engaged in light-hearted, nationalistic bickering on social media. Air New Zealand tweeted a digitally altered a photo of a Qantas plane painted black with slogans such as “ ...Read the full article

Heineken Rugby Studio | Episode 1 | #RWC2015

The opening game of Rugby World Cup 2015 created plenty of memorable moments. But not all the action happened on the pitch... Will and Jonah were creating their own must-see moments and getting closer to the action at Twickenham. #ItsYourCall