How Sprite drove more than 2 million Snapchat views in just a few days

A new campaign for Sprite that puts Snapchat codes on its cans in Brazil has received more than 2 million views in just a few days, according to the agency behind the campaign. The company shipped millions of cans with the Snapchat logo slapped on the side, along with scannable images that act like QR codes that lead consumers to other accounts on the messaging app.Read the full article

RFRSH NA LATA!

A cada snap, um novo RFRSH! Encontre uma latinha de Sprite com um Snapcode, escaneie com a câmera do seu Snapchat e divirta-se! E o melhor: você pode ser o próximo a aparecer em uma delas. Acesse refresh.sprite.com.br e participe!