B2B Marketing Insider Is Now Marketing Insider Group

by Michael Brenner
Almost exactly five and a half years ago, I launched the B2B Marketing Insider blog with an introduction on Why Am I In Marketing? I talked about how I thought Marketers were too focused on selling stuff and how we often forget to simply focus on helping customers. I also talked about how I was starting the blog to help fill a gap I saw in the market: To help Marketers unde ...Read the full article