Yahoo Launches Product Ads On Search And Display

by Ginny Marvin
Yahoo launched its version of product ads on Thursday. The ads can appear in search and display on mobile, tablet and desktop devices. Kohl’s, Wayfair and Overstock are among the retailers that have piloted the new ad formats, announced just two weeks ahead of the Black Friday weekend. Technology partners that have been on board through the pilot period include Commerce Hub, ...Read the full article