Inside Out: Why Sadness Is The Key to Happy Shareable Content

Are you a content marketer but you haven’t watched Inside Out yet? Shame on you. It’s all about five core emotions – Joy, Sadness, Anger, Fear, and Disgust – and their attempts to control the mind of an 11-year-old girl. And if you think it has nothing to do with content marketing in general and content creation in particular, I have a bad news for you: You are mistaken.Read the full article