What is app indexing and why is it important?

by Christopher Ratcliff
Imagine a version of Google where any search you do on your mobile will serve results from not just the mobile web but the apps on your phone too… Then wouldn’t it be great if you could choose how you viewed the page when clicking through? Either on the mobile web or via an app already downloaded to your phone, which automatically opens up and serves you content from deep inside (say a news s.Read the full article