Running out of room (length vs. density)

by Seth Godin
A reporter recently hacked an interview he did with me, turning 17 emailed sentences into two and changing both the message and the way it was delivered. That used to make sense, when papers involved column inches, but it was for an online article. Why make things shorter than necessary if you're not paying for paper? Why make make a podcast or a talk 18 minutes long...Read the full article