What's the Optimal Video Length for a YouTube or Facebook Video?

by Andy Smith
Time for another data deep dive. This week we're taking a look at how video duration impacts high level engagements. For this study we analysed videos posted on Facebook or YouTube in the last 30 days with more than 10k engagements - 24,000 videos in total. With that kind of data, we show you how to capture the best engagement through optimal video length, and what platform w ...Read the full article