Google Touts “AMP” Momentum: We See 16,000 New Pages Each Day

by Greg Sterling
This morning Google held a meeting to provide updates about its Accelerated Mobile Pages (AMP) publishing initiative. The project launched as an open source effort with a range of publishers on October 7 this year. Some see AMP as Google’s answer to Facebook Instant Articles and Apple News. The primary objective of AMP is to deliver faster loading mobile web pages and thereb ...Read the full article