Why Location Management Matters in the Age of Mobile and Social

by Damian Rollison
Once upon a time, Google only displayed organic search results, so the only thing that mattered was how your website ranked against others. Thus the origins of search engine optimization. If you were a local business, you only had two options: Try to beat the big names with your own website, or ride the coattails of others. The latter was a much easier path for most businesses.Read the full article