2016 Year in Preview: Ad targeting toes the creepy line

This essay is just one in a series of 10 produced by Digiday’s staff of reporters and editors in which we look to the major trends of 2016. The full series is available for download in one PDF – sign up here for a copy. The classic example of the “creepy” ad is almost quaint these days: The pair of shoes you browsed once that now shows up on every website you visit. Adorable.Read the full article