Agency to ad sellers: ‘It’s rather fun to play an elf, because elves help put gifts on our shelf’

by Shareen Pathak
Media-buying agencies are bombarded with gifts from ad sellers during the holiday season, but it’s not often they email over wish lists. Several ad sellers recently got this request to send over gifts for a media-buying department potluck and raffle from Austin-based agency GSD&M this week. Here’s the email: It’s once again that time of year, When holiday elves spread Christmas cheer.Read the full article