How Emoji Intelligence Can Create Actionable Insights

Emojis have emerged as a new form of communication. From simple emoticons to a pictographic language all its own. Indeed, depending on the region, emojis can account for up to 60 percent of text on Instagram, and they are being used to tell stories and send hidden messages to those in the know. Even brands have even caught on, with 35 percent of the Interbrand 100 using emo ...Read the full article