How Not to Go Viral: 4 Viral Marketing Fails

Viral marketing has the potential to make a huge splash online, but as with any marketing strategy, there's risk involved. Poor planning, offensive material, and a lack of brand transparency are all major contributors to failed campaigns. With so much potential for failure, how can your company launch a successful viral marketing campaign? Let's start by looking at what not to do.Read the full article

Samsung: Overly Attached Computer

Project Info: Credits: Brand: Samsung Director: Michael Sugarman Composer: Tristin Norwell Writer: Michael Sugarman, Laina Morris Director of Photography: Tom Wright Production Design: Sarah Jenneson Producer: Jon Stopp Talent: Laina Morris Production Company: The Viral Factory

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