Shopping

by Seth Godin
We've been doing it all our lives, and it's easy to misunderstand. Shopping feels like the method we use to get the things we need. Except... Except more than a billion people on earth have never once gone shopping. Never once set out with money in their pockets to see what's new, to experience the feeling of, "maybe I'll buy that," or, "I wonder how that will look on me...Read the full article