Wishpond: Making Waves in Lead Generation and Automation

by Douglas Karr
There’s a storm on the horizon in the marketing automation industry. Barriers to entry for new platforms are getting lower and lower, mature platforms are being swallowed up by enterprise marketing platforms, and those left in the middle are in for some rough seas. Either they pray they can depend on their customer-base to look attractive to a buyer, or they need to drop their prices – a lot.Read the full article