Re-engaging Old Leads With Email Workflow

by Dan Moyle
You have a database of leads. You’ve had it for a while – maybe a year, maybe a few months. Depending on your business, you likely have some kind of an attrition rate. In other words, you probably have leads that have gone cold. Baby, it’s cold outside. It’s time to warm up your cold feet leads. Common sense tells you that if a lead hasn’t heard from you in a while, they’ve p ...Read the full article