From Likes To Tweets: Our Top Social Media Marketing Columns Of 2015

Social media marketing is a fussy and ever-evolving beast. New platforms are continually arising, while others lose their luster and fade into obscurity. In 2015, nowhere was that more evident than with Google+, which went from a “ghost town” to the announcement that the platform would be split, to a rebirth of sorts with a big redesign and a focus on Communities and Collections.Read the full article