The 10 Most Common Email Marketing Mistakes We’ve Seen This Year

by Pam Neely
Do you like bloopers? You know – the outtakes of a movie or a TV show where you see the actors screw up? This week’s post is a bit like an email marketing blooper reel. These are some of the most common recurring mistakes I’ve come across in my inbox in the last year. There’s also a few examples of strategy mistakes and personal pet peeves mixed into the list. 1. The botched subject line.Read the full article