5 Ways to Make Marketing Videos Viewers Crave

I’ve got a favorite advertising show – and it’s not “Mad Men.” AMC’s “The Pitch” showcases real-world examples of two agencies that square off in a fierce one-on-one battle to earn the lucrative business of a big-name client. In one episode, the client sent an RFP to a small, viral video agency that specialized in creating entertaining marketing videos.Read the full article

Close to Home | It Can Wait

In Close to Home, we are introduced to six characters on a perfectly average day. Their lives are then irrevocably changed by the devastating consequences of a seemingly innocent glance at a phone while driving. No post is worth a life. It Can Wait.

Step 1: Get Smart, Get Strategic

5 Steps to Data-Driven Marketing and Big Data Insights webcast series was developed to help you become a more data-driven marketer. Follow along on our channel to catch all 5 steps! Watch Step 2: Tear Down the Silos: http://bit.ly/1gTpF9x For additional resources to help you on your data-driven marketing journey, visit Teradata.com/big-data-marketing and connect with us on Twitter (@Teradata_Apps) & LinkedIn.

Ace Hardware: Using Data-Driven Marketing to be the Most Helpful Hardware Store on the Planet

Earning 13% growth in 2014, Ace Hardware is connecting with more than 35 million Ace Rewards members through data-driven omni-channel marketing.

Data Driven Marketing