What Is a Content Library? Plus Answers to 9 More Questions about This Innovative Lead Gen Approach

by Demian Farnworth
In May 2013, a small company with fewer than 40 unusual employees made a historic lead generation move that resulted in stunning lead generation results. (I stress “unusual” in a good way.) The company with those odd employees, of course, was Copyblogger Media (now known as Rainmaker Digital). The story of what happened follows.Read the full article