5 Predictions For 2016 After Reaching “Peak Martech”

by Erik Bratt
It’s no surprise that modern marketers are technology-crazy, constantly searching for the latest innovative application to help optimize the customer lifecycle and gain a competitive advantage. But did you know that we have officially hit “peak martech?” That’s the word from technology guru and speaker Scott Brinker, who runs the highly influential ChiefMartec.com blog.Read the full article