As Facebook Audience Network Becomes $1 Billion Biz, LiveRail Refocuses On Private Marketplaces

by Ginny Marvin
Facebook released new stats on the performance of the Facebook Audience Network (FAN) and a narrower focus for the company’s LiveRail business in a blog post on Thursday. FAN is the in-app advertising network that Facebook launched globally in October 2014 to give advertisers access to in-app inventory while harnessing Facebook’s data and targeting capabilities.Read the full article