Multi-Channel E-Commerce Platform Webgility Adds Full-Funnel Intelligence Tool

Connecting marketing spend to generated net revenue can be more art than science. To help bend that necessary activity toward a trail of facts, multi-channel e-commerce platform Webgility is today launching a new business intelligence solution, Highlight. It represents a new direction for the nine-year-old company, founder and CEO Paraq Mamnani told me.Read the full article