Contently Case Story: How Aberdeen Makes Smart Financial Content Accessible

by Tessa Wegert
Contently Case Stories is a series highlighting some of Contently’s most successful clients. Crickets may be pleasant on a warm summer night, but they’re a nightmare if you hear them after you tell someone a story. Unfortunately, when financial services companies start creating content to boost their marketing, the dreaded sound of crickets are all too familiar.Read the full article

Multi-Asset Investing - Sin 2: Gluttony

Aberdeen Asset Management's guide to the seven deadly sins of multi-asset investing, as narrated by Joanna Lumley. Sin 2: Gluttony When it comes to information, less is very often more. Having the discipline to screen out market noise is likely to be key to rich investment pickings. Find out more: UK: http://thinkingaloud.aberdeen-asset.co.uk US: http://thinkingaloud.aberdeen-asset.us Europe: http://www.aberdeen-asset.com


Multi-Asset Investing - Sin 7: Pride

Aberdeen Asset Management's guide to the seven deadly sins of multi-asset investing, as narrated by Joanna Lumley. Sin 7: Pride As we know, pride can become before a fall. Overconfidence and ignoring the warning signs can be fatal. Investors often make the same mistakes over and over again. Find out more: UK: http://thinkingaloud.aberdeen-asset.co.uk US: http://thinkingaloud.aberdeen-asset.us Europe: http://www.aberdeen-asset.com