What You Need to Know About Dark Social and Attribution

by Lucy Hitz
We just had a pretty great podcast recording session — maybe our best ever — with Brewster Stanislaw, Head of Attribution here at Simply Measured. We even aired the recording-in-progress on Periscope, where it received 243 views! But that wasn’t the most exciting part. The most exciting part was learning the nuts and bolts of dark social, why attribution matters, and what the ...Read the full article