Kind is building an in-house content studio

by Shareen Pathak
Kind Snacks wants to make more snackable content. The brand is in the process of building out a small, scrappy in-house content studio. The lead of the studio is Josh Nafman, senior director of digital and star of “What’s Not in a Kind Bar,” a branded content series of videos from the brand that he hopes the company can make more of.Read the full article

What's NOT in a KIND Bar?: Joshua Nafman

Here at KIND, we use ingredients that you can see & pronounce. That means there are a lot of ingredients we won't put in our bars...