‘Give me the creative freedom': YouTube star Rclbeauty101 on working with brands

Rachel Levin has the perfect combination of millennial appeal and social media savvy. She’s only 21, but she carries a lot of weight on platforms like YouTube (6.3 million subscribers), Instagram (1.7 million followers) and Twitter (427,000 followers). Her YouTube channel Rclbeauty101 is a mix of makeup tutorials, comedy sketches, and life-hack tips like attaching a mini swimm ...Read the full article

How YouTuber Rachel Levin works with brands l Digiday

Rachel Levin has the perfect combination of millennial-appeal and social media savvy. The YouTuber has 6.3 million subscribers following her channel Rclbeauty101, which is a mix of makeup tutorials, comedy sketches, and life hack tips for high schoolers. So it's no wonder why she often gets tapped by brands to showcase their products. Watch our interview with Levin to find out how she collaborated with Birchbox to create content that was unique to her style and channel. VISIT us: http://www.digiday.com LIKE us on FACEBOOK: https://www.facebook.com/digiday FOLLOW us on TWITTER: https://twitter.com/Digiday FOLLOW our INSTAGRAM: https://instagram.com/digiday/


How a YouTube star curates her look on Instagram l Digiday

Youtube star Rachel Levin a.k.a. RCLBeauty101 tells us how she curates her Instagram verses Youtube. VISIT us: http://www.digiday.com LIKE us on FACEBOOK: https://www.facebook.com/digiday FOLLOW us on TWITTER: https://twitter.com/Digiday FOLLOW our INSTAGRAM: https://instagram.com/digiday/