Ad Fraud to Cost $7.2 Billion this Year

by Michael Levanduski
Share ! tweet It is no surprise that ad fraud is still a big concern going into 2016, but a new study by the Association of National Advertisers reports that they expect the total cost this year to be around $7.2 billion. Last year it was $6.3 billion. This is quite a significant number that just continues to go up.Read the full article