How Pairing Personalization & Automation Can Skyrocket Email Conversions

Email inboxes are noisy–and are even more competitive than you might think. The average email user has an inbox made up of about 50% newsletters and 20% social network updates according to Microsoft. So when a you’re working to stand out from the raucous crowd that’s competing for a user’s attention within the inbox environment, it’s no longer enough to send one-size-fits-all ...Read the full article