Additive and Divisible Content: The Trick That’ll Double Your Content Success

by Dillon Baker
Get ready, we’re about to talk about division and addition. No, we’re not going back to 4th grade math—we’re discussing two crucial tactics in the content marketing industry: divisible and additive content. Divisible content and additive content are relatively new terms—in fact, I’m pretty sure our content strategist Ari Kepnes coined “additive content”—so let me quickly define them.Read the full article