How to Use Your About Us Page to Connect With Customers [Examples]

Consider how Rob Walker and Joshua Glenn used the power of stories in a social experiment. The Significant Objects project was designed to demonstrate how a narrative can affect an object’s value. The creators asked writers to craft rich stories about each object, then they posted each item for sale on eBay accompanied by the sentimental story in the product description.Read the full article

This Is Credit Suisse

As part of our 2014 Annual Reporting suite, we produced a three-minute video providing viewers with a glance at Credit Suisse’s history of over 150 years, its businesses and its role in economy and society. Visit our website to order or download the Annual Reporting Suite: - 2014 Annual Report: http://csg.com/1B8N61M - 2014 Corporate Responsibility Report: http://csg.com/1H94Bai - 2014 Company Profile: http://csg.com/1xlqhge ------------------------------------------------------------------------------------ Subscribe to our channel: http://www.youtube.com/subscription_center?add_user=creditsuissevideos Connect with us on: LinkedIn: http://www.linkedin.com/companies/credit-suisse YouTube: http://www.youtube.com/creditsuissevideos Twitter: http://www.twitter.com/creditsuisse Facebook: http://www.facebook.com/creditsuisse Flickr: http://www.flickr.com/creditsuisse Google: https://plus.google.com/+creditsuisse Slideshare: http://www.slideshare.net/creditsuisse