Telenor Acquires Tapad For $360 Million

by Ginny Marvin
Mobile telecom operator, Telenor Group, has acquired New York-based advertising technology start-up, Tapad, for $360 million, the companies announced Monday. Tapad launched in 2010 with cross-device solutions for publishers, marketers and technology providers to identify and monetize audiences as they move across devices and screens.Read the full article