Workflow Automator Zapier Takes Another Step Toward De Facto Marketing Automation By Adding “Multi-Step Zaps”

With so many software tools, one of the biggest challenges for businesses is just managing the workflow of one tool to another. That’s the need startup Zapier has tackled. In 2012, it launched its signature software, which allowed businesses to automate a step between one tool and another. If someone registers for our event via an Eventbrite web form, for instance, dump that ...Read the full article