The thrill is gone

by Seth Godin
Of course it is. The definition of a thrill is temporary excitement, usually experienced for the first time. It's thrilling to ride a roller coaster. The fifth time you have to ride it, though, it's more than a chore, it's torture. The definition of the thrill is that it's going to be gone soon. You might have been thrilled to go to your first job the first day. Or thrill ...Read the full article