SearchCap: Bing Apps Update, Google Travel Search & JSON-LD Rich Snippets

by Barry Schwartz
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Attributing Retail Store Transactions To Online Clicks At Keyword LevelFeb 4, 2016 by Thomas Stern Columnist Thomas Stern offers a sneak peek of results and winning tactics from the beta of Google AdWords’ online-to-in-store conversion tracking.Read the full article