How to Re-Engage a Dormant Subscriber List [Infographic]

by Caitlynn Cush
Posted on 05 February 2016. It often comes as quite surprise to most companies when they find out that 60% of subscribers in the average email list are dormant. For a company with 20,000 email subscribers, that’s 12,000 emails that have dropped off. In the email marketing world, losing subscribers is close to something like – death. Ok, ok. I’m being a bit dramatic.Read the full article