Taco Bell turns to Snapchat influencers to tease Super Bowl ad

Taco Bell is making Snapchat a core part of its super-secret Super Bowl campaign, teasing a mystery item coming to its menu next week. The blitz starts Saturday, when it will post to its account and to the accounts of high-profile users on the platform. Top Snapchat personalities like Shonduras and musicians like The Mowgli’s will post messages to their followers telling them ...Read the full article

James Harden Behind the Scenes of Our Super Secret Commercial | 2016 Taco Bell

Try Taco Bell’s new ████████████. It’s ███████ of ██████ and it’s totally █████████. Just ask James Harden. SUBSCRIBE to Taco Bell: http://bit.ly/SubscribeTacoBell Connect with Taco Bell Online: Visit the Taco Bell WEBSITE: http://bit.ly/TacoBellDotCom Like Taco Bell on FACEBOOK: http://bit.ly/TacoBellFacebook Follow Taco Bell on TWITTER: http://bit.ly/TacoBellTwitter Follow Taco Bell on INSTAGRAM: http://bit.ly/TacoBellInstagram Add Taco Bell on SNAPCHAT: “TacoBell” Download the Taco Bell mobile ordering APP: http://bit.ly/TacoBellMobile About Taco Bell: Taco Bell is the nation's leading Mexican-inspired quick service restaurant. Taco Bell serves made to order and customizable tacos, burritos, and specialties such as the exclusive Doritos® Locos Tacos, gourmet-inspired Cantina Power® Menu and lower calorie Fresco Menu. The company encourages customers to "Live Más," both through its food and in ways such as its Feed The Beat® music program and its nonprofit organization, the Taco Bell Foundation™. Taco Bell has nearly 6,000 restaurants across the United States that proudly serve more than 36 million customers every week. James Harden Behind the Scenes of Our Super Secret Commercial | 2016 Taco Bell http://www.youtube.com/user/TacoBell