‘I just want to make a name for myself’: The hopes and fears of VCU Brandcenter students

by Shareen Pathak
Every year, a couple hundred young people start the graduate program in advertising at VCU Brandcenter, the prestigious and highly-ranked portfolio school in Richmond, Virginia. But even as they’re being trained in brand management, writing, art directing, and experience design, they’re getting ready to enter an industry where salaries are low, talent is fleeing and where the v ...Read the full article